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Resources
Entertainment in Advertising
Advertising has evolved immensely over the years. Today, the lines between pure entertainment and brand promotions are blurred, giving rise to a blend of content that captivates and sells.
Yahoo & Gmail Updates: What does it mean for your sending?
From February 2024, both platforms will require anyone sending 5000 or more emails per day to their users to have DMARC (Domain-based Message Authentication, Reporting and Conformance) authentication. Join this webinar to see how it impacts you.
Your Journey to Mail+
It’s time for a change… we want to upgrade you to an all-round better email platform! Join us for an exciting webinar, “Your Journey to Mail+,”
Transactional Emails: Best Practice for Success
Tired of missing important emails? Our transactional email platform is the solution you’ve been waiting for! We handle your transactional emails, ensuring they land safely in your inbox.
Best practices for password reset emails
Everyone knows them: an email to reset your password. But how do you create good password reset email?
What Triggered Emails Will Smart Brands Send This Christmas?
Best practices for good order confirmation emails
Indispensable in the Customer Journey is the email that the customer receives after purchasing your service or product.
Getting Emotional about your Marketing
Using Neuromarketing insights from Katie Hart, this webinar will help you to produce significantly more engaging content, and materials – regardless of your audience or sector. It will explore what we know about communicating to the emotions, and give examples of ways you can achieve this without breaking the budget.
Segmentation vs Personalisation: The Difference and the Benefits of Each
Whichever stage of your marketing career you’re at, you know that sending exactly the same message to every contact in your list is unlikely to get the results you’re after.
So you look for ways to tailor your message to different audience members. A quick search of ways to start doing this spits out “personalisation” and “segmentation”. What are these, and why is the difference important?
Personalisation in Advertising: Finding the Balance
We’re living in a world where ads are everywhere. Pop-ups on our favourite websites, banners on social media, wherever we look, there they are.
Streamlining Your Social Media Workflow
Discover how our team can guide you in streamlining your social media processes, allowing you to achieve greater efficiency and productivity.
Micazu Case Study
Micazu is a platform that offers rental of Dutch-owned holiday homes abroad. Squeezely delivers personalised offers to all their customers.