Why personalise your campaigns?
The more dynamic and tailored your message, the higher your marketing success and click-through-rate will be.
Show your subscribers you care about their individual needs.
How does Spotler help?
You can create highly tailored campaigns to thousands at the click of a button.
Enables you to make every aspect of your campaign directly relevant to your recipient. It’s personalisation at scale.
What can you personalise?
Anything you have data for, for example job title or industry etc. You can personalise your content, your merge fields and even your images with Spotler’s personalisation toolkit.
What is dynamic content?
Dynamic content is smart content. It adapts to your readers’ needs. Pre-determine what a prospect wants to read based on their previous behaviour and customise the copy in your emails.
Create highly personalised campaigns to thousands at the click of a button.
Use Dynamic Content to speak directly to your audience as individuals
It doesn’t matter how personal you want to get, there’s a dynamic content option to suit everyone. Whether that’s by pulling through contact information using merge fields, using salutation to default to a general statement when the information isn’t available, or customising an entire emails content through Dynamic Content blocks.
How dynamic content performs
The good news, it’s all automated!
You don’t have to create complex campaigns. Rapidly and drastically increase your click-through-rates using specific content sections, dictated by the information you already hold about your contacts, all in one campaign.
Why use Spotler’s advanced dynamic content?
We offer the most adaptive content software around. With our all-encompassing package, we tailor every email campaign and integrate with your CRM. With us, it’s even easier to put the detail in your marketing.