Marketing That Matters with Mark Ritson

We have teamed up with the no-nonsense, plain-talking marketing professor Mark Ritson (beamed in from Australia) as he presents a list of the 20 most common marketing concepts and ranks them on a value scale from most over-rated to most under-rated concept.

Including 30 minutes of Q&A from our audience of super-engaged marketers.

What this webinar covered:

  • Market Orientation
  • Long-term vs short-term marketing
  • Brand Purpose

    Read our privacy and cookie policy to see how we will process the data you provide.

    Thank You!

    We’ve just sent you an email with your download! If you haven’t verified your email address with us before, you’ll get an email asking you to do so.

    Once this is done, please keep an eye out for an email from – If you are feeling kind, add us to your whitelist. Here’s how to do it.

    Happy reading and make sure you check out our best practice seminars.

    Data Processing

    Going forward we will be processing your Personal Information under Legitimate Interest, you will receive any specific piece(s) of information you requested, as well as allowing us to send you appropriate and useful communications. To review these communications and update or opt-out of our emails, please take a look at our privacy and cookie policy.

    Want to know more about our software?

    SpotlerUK is more than just software. You get unrivalled support and service and we help you implement a playbook for marketing automation and lead generation success. Schedule a demo without obligation and we'll happily discuss and show you how you can utilise marketing automation for your organisation.

    Read our privacy and cookie policy to see how we will process the data you provide.