Guide to Email Marketing

We all send emails every day whether it be to friends, family or for work purposes; but unlike the one-to-one messages, email marketing enables sending ‘one’ message to a lot of people – ranging from hundreds to thousands at a time.

In this guide, learn:

  • How HTML email works
  • Designing and coding
  • Avoiding spam filters
  • Testing your email designs
  • Measuring performance

If you’re ready to move to an email marketing platform that can help you achieve more, take a look at how GatorMail (our own platform) can help.

Read our privacy and cookie policy to see how we will process the data you provide.

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Happy reading and make sure you check out our best practice seminars.

Data Processing

Going forward we will be processing your Personal Information under Legitimate Interest, you will receive any specific piece(s) of information you requested, as well as allowing us to send you appropriate and useful communications. To review these communications and update or opt-out of our emails, please take a look at our privacy and cookie policy.

Want to know more about our software?

SpotlerUK is more than just software. You get unrivalled support and service and we help you implement a playbook for marketing automation and lead generation success. Schedule a demo without obligation and we'll happily discuss and show you how you can utilise marketing automation for your organisation.

Read our privacy and cookie policy to see how we will process the data you provide.