Building the B2B lead machine

There is an opportunity to implement a new low-budget nurture process, but how does it feed into your current lead generation processes?

In this whitepaper, we look at:

  • The basics of lead scoring
  • Your content library – the fuel for the machine
  • Core lead nurturing programmes
  • Feeder campaigns

If you’re interested in implementing something similar, take a look at how our lead generation platform can work for your business.

Read our privacy and cookie policy to see how we will process the data you provide.

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