The Art of Lead Scoring

Understand the differing degrees of interest or purchase intent based on website visits over time using lead generation software that has lead scoring built in.

In this guide, we cover:

  • The important considerations of lead scoring
  • The practice of lead scoring
  • How page scoring assists your scoring functionality
  • How categorising helps

If you’re ready to implement lead scoring, take a look at lead generation software today.

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SpotlerUK is more than just software. You get unrivalled support and service and we help you implement a playbook for marketing automation and lead generation success. Schedule a demo without obligation and we'll happily discuss and show you how you can utilise marketing automation for your organisation.

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