Resources & Reports

From sparkling new research to age-old pearls of wisdom for you to get your teeth into.

  • GatorSuite Brochure

    GatorSuite Brochure

    Marketing automation will enable you to improve your lead generation processes.

  • Building an Overperforming Sales Team

    Building an Overperforming Sales Team

    This whitepaper focuses on building a successful pipeline from marketing to sales.

  • The Marketing Automation Cookbook

    The Marketing Automation Cookbook

    This is your recipe guide to best practice in the world of marketing automation.

  • An introduction to B2B digital strategy

    An introduction to B2B digital strategy

    This whitepaper looks at the essentials of creating a B2B Digital marketing plan for your current business strategy.

  • Managing B2B Marketing Automation in 2019

    Managing B2B Marketing Automation in 2019

    We team up with Smart Insights every year to produce an in-depth report on Marketing Automation.

  • GatorMail Brochure

    GatorMail Brochure

    Marketing automation will enable you to improve your lead generation processes.

  • Guide to Marketing Automation

    Guide to Marketing Automation

    Marketing automation will enable you to improve your lead generation processes.

  • Spotler’s GDPR Confirmed Opt-In Service

    Spotler’s GDPR Confirmed Opt-In Service

    There’s a lot to do to ensure that your data and B2B marketing practices are compliant with the new regulations.

  • Email List Building

    Email List Building

    If you want to start building exceptional email marketing lists, take a look at this guide.

  • 10 ways to make your lead generation website convert on the first visit

    10 ways to make your lead generation website convert on the first visit

    This guide from Brad Shoor at Straight North is an in-depth guide on how to make sure your website converts prospects …

  • ISP Breakdown Guide

    ISP Breakdown Guide

    ISP Breakdown Reports allow you to evaluate one campaign at a time, identifying who the email has been sent to and …

  • Your GatorLeads To Do List

    Your GatorLeads To Do List

    Here’s a quick checklist you can use with your account manager to make sure you are getting the best from the …

  • B2B Online Lead Generation Guide

    B2B Online Lead Generation Guide

    In this study with Smart Insights, we discuss the practical ways to increase your lead generation with inbound …

  • Ultimate guide to split testing

    Ultimate guide to split testing

    How do you ensure that you are delivering the best possible value through your campaigns? Don’t leave this key email …

  • Let’s Build Your Email List Together

    Let’s Build Your Email List Together

    Despite the various avenues of communication, one thing hasn’t changed: the need to get into people’s inboxes.

  • Email marketing school boy errors

    Email marketing school boy errors

    This guide outlines all those tiny things in your email campaign you might not even think about.

  • A Back to Basics Guide: Email Marketing

    A Back to Basics Guide: Email Marketing

    Email marketing really works. But only if you do it right. This easy-to-follow guide will help get your emails up to …

  • 5 key considerations when planning your campaign

    5 key considerations when planning your campaign

    The following 5 workflows can help you identify how you can develop your own automated campaign.

  • Dr Dave Chaffey: The State of Marketing Automation

    Dr Dave Chaffey: The State of Marketing Automation

    In this report, find out what Dr. Dave Chaffey had to say about marketing automation. With 20 years of experience in …

  • Spotler VS. Mailchimp Case Study

    Spotler VS. Mailchimp Case Study

    Take a look at our comparison against MailChimp to understand how we can help your sales and marketing processes.

  • iCare Health & Spotler Case Study

    iCare Health & Spotler Case Study

    Find out how iCare Health utilised GatorWorkflow and worked with us to build an advanced marketing automation campaign.

  • Gamma & Spotler Case Study

    Gamma & Spotler Case Study

    Hear from Gamma, one of the largest network carriers of fixed-line voice minutes in the UK.

  • Our Email Deliverability Essentials Guide

    Our Email Deliverability Essentials Guide

    There are a number of elements that can affect your email’s ability to get into the right inbox.

  • The Performance Marketing Guide in Marketing Automation

    The Performance Marketing Guide in Marketing Automation

    Email marketing gains a place in the Performance Marketing Guide, and rightly so.

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