
Day Two Slides & Videos
KEYNOTE SPEAKERS

The Agile & Strategic ABM Paradox
Waheed Warden | Fujitsu

Ready, Steady, Aim - Dial That Number
Anthony Stears | The Telephone Assassin

Leads & Customers - Making Marketing Automation Work For Both
Emma Dolby | Direct Air & Pipework

Website Wonders
& Blunders
Steve Pailthorpe | Iconic Digital

Demand Generation - Using Email & IP Lookup To Fill The Funnel
Georgina Bloomfield | Business Agility
PAID CHANNELS MASTERCLASSES

How To Use Intent Data To Find Your Next Customers
Mark Mills | Kingpin Communications

Ins and Outs of PPC (Google Ads)
Ben Brown | Session Media

Retargeting Ads - It's Deja Vu, But It Works
Ben Alfrey | Session Media
AFTERNOON MASTERCLASSES – PART 1

7 Steps To Building The Perfect Marketing Strategy
Leigh Hopwood | CIM & Redd Marketing
AFTERNOON MASTERCLASSES – PART 2

The Road From Opens & Clicks To Hits & Conversions - Report On What Actually Matters
Andrew Wilks | CommuniGator

Inboxing Horrors & Deliverability Debacles: Tips From Our Deliverability Czar
Dan Thorpe | CommuniGator
