Data Purchase, LI & GDPR with Cognism & The DMA | Webinar

Don’t ruin your brilliant campaigns with poor-quality data. In this session, we’ll cover the essential things you need to know about data law, including whether you can send to purchased data (SPOILER ALERT: You can.)

B2B Companies are spending approximately 60% of resources generating leads that result in conversion rates of less than 1%. Why are costs so high and conversions so low? It’s all in the data! Let us show you the importance of having quality purchased data by staying on top of the law and the detail.

Join us on April 22nd to learn:

  • Quick recap on GDPR. What is PECR? Legitimate Interest vs Consent. ICO Updates.
  • UK data law. Why purchase data. How it helps sales funnel. Benefits of rented data vs one-off purchase.
  • Best campaigns to send to brought data. Domain rotation & warm-up. Workflow ideas.
  • Q&A – ask any burning questions you have to the speakers.

We can’t wait to see you there!

Date

Apr 22 2020
Expired!

Time

11:00 AM - 12:00 PM

Organizer

Spotler UK
Phone
01483 411911
Email
amy.johnson@spotler.co.uk
Website
https://www.spotler.co.uk

Want to know more about our software?

SpotlerUK is more than just software. You get unrivalled support and service and we help you implement a playbook for marketing automation and lead generation success. Schedule a demo without obligation and we'll happily discuss and show you how you can utilise marketing automation for your organisation.

Read our privacy and cookie policy to see how we will process the data you provide.