Even in 2020, the birthday email is still a great way to engage with your consumer. It is the time to surprise and delight and give something back to your prospects and most loyal customers.
Last week my inbox was flooded with Happy Birthday messages from brands, here are 9 that I particularly loved.
Claire’s
Subject line:- We heard it’s your birthday soon! Here’s your surprise
Space NK
Subject line:- Happy Birthday from Space NK
My Rituals
Subject line:- A Birthday Gift Just For You, Komal
Pandora
Subject line:- Introducing the August Birthstone
JD Williams
Subject line:- Happy Birthday!
Swarovski
Subject line:- Open for your early birthday gift
Allbeauty
Subject line:- A Special Gift On This Special Day!
Hobbycraft
Subject line:- Your £5 Birthday Girft
Disney
Subject line:- Drumroll…it’s almost your birthday!